October 10, 2017 – PPA Webinar: Psychology of Pricing Portraits
http://www.ppa.com/edu/content.cfm?ItemNumber=11175
Tuesday, October 10, 2017 – 2pm ET (Live, 1 hour)
Bry Cox, M.Photog.Cr., CPP
Skill Level(s): ALL
FREE for ALL Photographers
Do people complain about price? Do they want everything digital? Do they buy the fewest amount possible or change your packages? Do you work long hours feeling underpaid?
Attend this PPA webinar and learn and understand some fundamental, key facets to the psychology of pricing. This will give you a lot to think about while also laying the groundwork for Bry’s more in-depth program on the “Psychology of High-End Sales” at Imaging USA 2018 in Nashville.
Proper pricing is fundamental to a good sales system. Sadly, some want to make sales about corny tactics or canned phrases, but it’s not. It’s about understanding people and social dynamics, and presenting your work in a way that clicks with the client’s mind. And the first part to that is knowing the psychology of pricing.
So, whether you sell packages or a la carte, and no matter your skill or current price level, this webinar is for you.
October 17 – 18, 2017 – Texas Guild Tour
October, 17, 2017 – Houston, TX Professional Photographers Guild of Houston
Full day of perfecting lighting (in studio and on location), Photoshop/Lightroom workflow, and high-end sales.
https://www.ppgh.org
October, 18, 2017 – San Antonio, TX Professional Photographers of San Antonio
Full day of perfecting lighting (in studio and on location), Photoshop/Lightroom workflow, and high-end sales.
http://www.ppgsa.org
January, 16, 2018, 8 AM – ImagingUSA in Nashville, TN
https://imagingusa.org/schedule/psychology-of-high-end-sales
Psychology of High-End Sales
Do your customers complain about price? Do they want everything digital? Do they buy the least amount possible or change your packages? When it’s all said and done, do you feel underpaid and undervalued? In today’s modern world, so many photographers avoid the sales process and just settle for small orders. This is a high-energy, info-packed class, where Bry Cox will share the secrets to higher sales and teaches you to strive for more!
Discover how to better price your work, how to confidently present your pricing and how to work with clients on varying price points. You’ll learn how to overcome objections and sell on value, not dollar amounts. No fancy software or tricks needed as you master the psychology of presentation, pricing and sales. Put these techniques into practice and you’ll attract better clients and separate yourself as an extraordinary artist, well worth the prices paid.
January 3rd, 2018 – Registration OPENS for Texas School
Though the weeklong event happens later in April, classes sell out fast. Registration opens for Texas School on January 3rd. Class size limited to 25 people.
Come spend a full week with me learning and perfecting your craft. Plus lots of fun, parties, people, and a wonderful trade show.
April 22-27, 2018 – 1 Week of Training at Texas School
Save the Dates!Texas School Returns April 22-27, 2018. Save the Dates! Registration Opens Jan 3rd, 2018
https://www.texasschool.org
See more Bry Cox events and details here…